ViacomCBS consists of several TV brands, including, MTV, Nickelodeon, Comedy Central, VH1, CMT, Paramount Network, TV Land, Logo, BET, Pop TV, Smithsonian Channel, and more. Today ViacomCBS announced they are going to Expand and Enhance CBS All Access by adding more than 3,500 episodes from ViacomCBS brands.
We’ve updated our review of CBS All Access to reflect some of the changes. However, it looks like today is just the beginning. CBS All Access looks like it’s in for a full rebrand. Over the next year, CBS All Access will evolve into a digital streaming service for all Viacom CBS Brands. Expect the full and rebranded service to be released early 2021.
To celebrate the expansion, CBS All Access is offering 1 Month Free. You can take advantage of the offer by clicking this link and using the promo code “PLAY” when signing up.
Below is the press release announcing the planned expansion of CBS All Access:
NEW YORK, NY – July 30, 2020– ViacomCBS (NASDAQ: VIAC, VIACA) today announced a significant expansion of CBS All Access, ViacomCBS’ subscription video on demand and live-streaming service, in a major step toward transforming CBS All Access into a diversified super service for the company. More than 3,500 episodes across ViacomCBS’ leading portfolio of entertainment brands will now be available on CBS All Access, including popular series from BET, Comedy Central, MTV, Nickelodeon, Smithsonian Channel and more, further diversifying the range of content on the service and expanding its appeal to a broader range of audiences.
In addition, CBS All Access announced plans for KAMP KORAL, a new original children’s series premiering in 2021, and the first spinoff from one of ViacomCBS’ biggest global franchises ever, Nickelodeon’s SPONGEBOB SQUAREPANTS. As previously announced, CBS All Access will also be the exclusive home to THE SPONGEBOB MOVIE: SPONGE ON THE RUN in early 2021.
The service also began rolling out a new user interface across all major device platforms today with enhanced personalization and discovery features, including advanced recommendations, curated homepages, new content categories and central hubs for ViacomCBS’ brands to seamlessly find and explore content by brand.
“Today marks the beginning of an exciting evolution of CBS All Access into the subscription streaming home for ViacomCBS and a preview of what’s to come,” said Marc DeBevoise, Chief Digital Officer, ViacomCBS and President & Chief Executive Officer, ViacomCBS Digital. “As the first Network to market with a branded direct-to-consumer service more than five years ago, we have the advantage and experience of building it from the ground up, establishing distribution points across all major platforms, creating a service with high user engagement and low churn, and crafting a robust slate of exclusive originals from which we continue to build. By bringing the valuable IP and creative capabilities from across ViacomCBS together in one product, we will deliver to consumers a compelling and differentiated service with something for everyone across news, live sports and on-demand entertainment in every genre.”
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