AT&T recently announced that DirecTV Now is changing its name to AT&T Now. Nothing is really changing but the name, and current subscribers should see their DirecTV Now app update to an AT&T app in the near future. AT&T Now is currently one of 5 TV products offered by AT&T. They are as follows:
- AT&T TV – A recently announced streaming version of DirecTV that requires an AT&T device to use.
- AT&T TV NOW – The new name of DIRECTV NOW
- AT&T Watch TV – This a $15/month streaming service with limited channels. Check out our review of AT&T’s watch TV.
- U-Verse TV – AT&T’s traditional pay-TV service.
- DIRECTV – AT&T’s satellite TV service
Difference Between AT&T TV, AT&T TV NOW, and AT&T Watch TV
When a company has 5 different TV services, one would assume there is a clear difference between them. While there are differences, they are tough to understand without diving into each one. DirecTV and U-Verse TV are easy to understand. They are the old satellite and cable-like TV services owned by AT&T. However, the remaining three are streaming based. One even has tiers of service within it. It all gets very confusing. So here are the major differences between the three.
The AT&T TV service is going to be similar to the service you would get with the DirecTV Satellite service, but without needing a satellite dish. Channels will be streamed live over the internet to subscribers. One would suspect you could use a popular streaming device like Roku to watch AT&T TV. However, that isn’t the case. Instead, you will be required to have AT&T’s new AT&T TV streaming device.
AT&T TV isn’t nationwide yet and will soon start a city to city rollout. Not too much is known about the cost, but I’m willing to bet the streaming device will come with an up-front fee, monthly fee, or both. Here is what we know so far.
- Channel Lineup is similar to the DirecTV satellite service.
- Will have live TV and on-demand options
- Will have 500 hours of Cloud DVR storage
- Integrates with Google Assistant
- Will allow you to use Netflix, Pandora, and any other third-party apps
AT&T TV Now
This is simply a rebrand of DirecTV Now. You can read our review of DirectTV Now for all the details. However, the major differences are
- You don’t need a special device to use. Roku, Amazon Fire TV, Chromecast and other streaming devices work with AT&T TV Now
- Has less channel availability than AT&T TV.
- Cloud DVR is only 20 hours
AT&T Watch TV
Watch TV is a slimmed-down version of AT&T Now. While it only costs $15 per month, it has fewer channels, no DVR, and no local channels. This service is as bare-bones as you can get when it comes to streaming services. Check out our review of AT&T Watch TV for more information on the service.
Why 5 Different Services?
Who knows? Everything is speculation at this point. AT&T seemed to be gung-ho on their DirecTV Now service (now “AT&T Now”) just last year. However, that has all changed. AT&T doesn’t even advertise it anymore. In fact, it’s one of the few streaming services actually losing subscribers. It’s speculation at this point, but I expect AT&T to phase out a few of these services in the near future. Based on the proprietary device required, I doubt it will be AT&T TV.
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